Privacy Policy

EMBRACE is a local-first reset tracker built so your private reset history stays yours. The core app is free. This policy describes exactly what the app stores, what leaves your device, how required product analytics work, and how the optional AI Insights feature works if you choose to turn it on.

What EMBRACE stores on your device

• Your full reset history, including reset entries and the parts you name.
• Your preferences, such as haptics and reminder settings.

The full history is not uploaded and is not tied to an account. Deleting the app deletes this local data.

Your signature is never saved

When you sign an intention, the drawing is shown for that moment and then discarded. It is never stored, never uploaded, and never recorded.

What leaves your device

After you acknowledge the required data notice, EMBRACE sends product analytics while you use the app:

• A random app-install identifier. Events from the same installation are linked by this identifier, but it is not an Apple ID, advertising ID, or hardware ID.
• A fixed list of feature-use events, such as onboarding progress, reminder enablement, reset start/completion/abandonment, check-in completion, and use of island, theme, and sanctuary features.
• Before and after ratings; reset duration; local hour of the reset; presence, progress, and other numeric counts.
• Stable codes for pre-written choices, work/personal context, part, mood, movement direction, theme, and island. The displayed words are not sent.
• A server timestamp for each event.

We do not collect your name, email, phone number, Apple ID, advertising ID, hardware identifiers, contacts, location, anything you type, your signature, or the full reset history stored on your device. EMBRACE has no accounts and no ads. We never sell analytics or use it for advertising.

Use, processor, and protection

We use analytics only to measure product use, reliability, and whether resets appear helpful in aggregate. Events are sent directly to an access-controlled Supabase database. Supabase processes the data for us and is required to protect it at least as carefully as described here. The public key included in the app can insert allowlisted events but cannot read, update, or delete analytics rows.

Optional AI Insights (off by default)

EMBRACE offers an optional feature — AI Insights — that personalizes your periodic "fireside debrief" and the pre-written choices shown during a reset. It is off by default and only turns on through its own separate consent screen. Declining it (or never touching it) changes nothing: debriefs still work using on-device summaries.

If you turn AI Insights on:

• The app sends only the same kinds of coded values described above — before/after ratings, work/personal context, character, local hour, and the stable codes of pre-written choices you tapped. Never anything you type, never your signature, never your name.
• The coded values pass through our server to Anthropic, the AI provider, solely to prepare your debrief. Our server is stateless: it stores nothing and keeps no copy. The result is returned to your device and kept only there.
• Anthropic processes the request as our service provider and does not use it to train its models.
• You can turn AI Insights off at any time in More → Privacy. Sending stops immediately. Because nothing is stored on our servers, there is nothing to delete.

Retention, withdrawal, and deletion

Analytics events are retained for up to 12 months and then deleted.

• In More → Privacy, you can withdraw data consent. Transmission stops immediately and EMBRACE returns to the required data notice. To use the app again, you must acknowledge the current notice again.
• Withdrawal does not delete events already sent. To request earlier deletion, email swoo@swnconsultingllc.com with the Analytics ID shown in More.
• Deleting the app deletes local data and the random ID from the device, severing any link to past events. It does not itself delete events already sent.

Crash reports

If you have chosen to share analytics with Apple in your device settings, TestFlight and the App Store may pass us anonymous crash reports through Apple. You can turn this off in iOS Settings under Privacy and Security.

The website waitlist

If you join the waitlist on our website, we store what you submit (name, email, and any comments) in an access-restricted spreadsheet viewable only by the EMBRACE founder, used only to contact you about EMBRACE, never sold, never shared. To be removed, email swoo@swnconsultingllc.com.

Accounts and purchases

EMBRACE has no accounts and does not collect your email, phone number, or name in the app. The core experience — the reset, your sanctuary, your history, and on-device debriefs — is free. An optional EMBRACE Premium subscription, billed through Apple, unlocks AI-personalized debriefs; Apple handles the payment and we never see your payment details. If data practices change later, this policy and the required notice will be updated before the change takes effect.

Your choices

• Withdraw consent: More → Privacy; future analytics stop immediately and the app returns to the data notice.
• Delete local data: delete the app.
• Delete analytics already sent: email the address below with the Analytics ID shown in More.
• Questions or requests: swoo@swnconsultingllc.com.

Children

EMBRACE is not directed at children under 13 and we do not knowingly collect information from them.

Not a medical service

EMBRACE is a self-regulation tool, not therapy, medical treatment, or a crisis service. If you are in crisis, call or text 988 (US) or call 911.

Changes

We will update this page and the in-app copy before any change to these practices takes effect.